Lidl is proud to announce its official partnership with the UEFA Women’s EURO 2025TM tournament. This partnership highlights Lidl’s dedication to supporting women’s sports, building on their established relationship with the Ladies Gaelic Football Association and promoting active, healthy lifestyles.
In addition to their commitment of over €10 million towards Ladies Gaelic Football, Lidl also supports women’s sports internationally in handball and cycling. This new partnership will expand Lidl’s involvement to women’s soccer for the first time and will be active in all European markets.
Robert Ryan, CEO of Lidl Ireland and Northern Ireland, expressed his pride in the partnership, stating, “We are thrilled to announce Lidl as an official partner of the UEFA Women’s EURO 2025TM tournament. This partnership demonstrates our ongoing commitment to the development and promotion of women’s sports, particularly Ladies Gaelic Football.”
Highlighting the importance of supporting female athletes, Ryan added, “While progress has been made in women’s sports, there is still more work to be done. Lidl is dedicated to accelerating change in society and providing support to female athletes. This partnership is a significant step towards achieving equality in sports and promoting full attendance at every game during the tournament.”
Lidl, with 180 stores and 1.5 million weekly shoppers in the Republic of Ireland, employs over 5,500 people. Operating in 31 countries with 12,000 stores and 375,000 employees globally, Lidl remains committed to promoting women’s sports and healthy lifestyles.