Turki Alalshikh is making waves in the world of boxing with his Riyadh Season officially signing partnership agreements with both Top Rank and Golden Boy.
Alakshikh announced these partnerships on social media, with the goal of continuing to promote world-class boxing events on a global scale.
With Top Rank, Riyadh Season will sponsor 12 events for the rest of the year and up to 2025.
Today we announced an official partnership between Riyadh Season and Top Rank designed to continue to drive the promotion of world-class boxing events globally pic.twitter.com/KbPyXQyPWT
— TURKI ALALSHIKH (@Turki_alalshikh) July 22, 2024
As for Golden Boy, the press release was a bit vague about the number of events they will sponsor, but it did mention starting with the upcoming fight between Sergeii Bohachuk vs Vergil Ortiz on Aug. 10.
A new announced partnership between Riyadh Season and Golden Boy Promotions aimed at the promotion of top-tier boxing events throughout the world pic.twitter.com/ewVwXVLCdC
— TURKI ALALSHIKH (@Turki_alalshikh) July 22, 2024
Interestingly, Golden Boy promoter Oscar De La Hoya recently mentioned that he had not been approached by the Saudis regarding any potential buyout (this is not a buyout situation), but it does show their increased involvement with major players in the boxing industry.