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On the court travels? Not so great. Off the court travels? Sounds much better.
And for such travels and more, the WNBA will now be turning to Booking.com, which has been named the official online travel partner of the WNBA, as well as the NBA.
With the multi-year partnership, which goes into effect on Friday, May 16, opening day of the 2025 WNBA season, Booking.com will be integrated across the league’s social, digital and broadcast platforms, in addition to high-visibility media exposure on court at various games throughout the regular season and postseason. The collaboration with the WNBA is Booking.com’s first partnership with a US women’s sports league.
Colie Edison, chief growth officer of at the WNBA, said of the partnership:
As the WNBA continues to reach new heights, we are thrilled to work with Booking.com as our official online travel partner. With a league that is reaching more people than ever before, this partnership underscores our continued commitment to elevating the player and fan experience—and to connect our loyal and growing fan base to supportive brands.
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